10 Insider Tips On Car Sales Negotiations

Nathan HertzNo CommentsBlog

10 Insider Tips On Car Sales Negotiations

Having both a background in negotiation training and experience working as a car salesman for a prominent Southern California Acura dealership, I’ve got something of a unique perspective on the world of car sales. Outside of the standard discounts, I’d estimate a swing of about $3,000 dollars on contentiously negotiated sales for new cars priced $30,000 to $50,000 dollars.

Roughly $3,000 dollars is sitting on the table… and how much you take home is 100% dependent on how well you negotiate.

1. Don't Shop Alone
1. Don't Shop Alone
It’s a great idea to bring an experienced negotiator with you. Cars are seductive for many [br][br]reasons. They’re engineered and designed to make us feel in control, important, and wealthy. Salespeople are trained to leverage those feelings into impulse buying decisions—it’s their job.Bring someone along and tell your salesperson that the purchase of the car is a joint decision. Claim the power isn’t in your hands (limited authority). Warning: be sure the person you bring along isn’t afraid of a little conflict.
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